|
Instructor Chris Ryan asks questions during an on-scene
exercise at the PIO Boot Camp. |
| Chris Ryan's |
|
PIO BOOT CAMP |
|
Master Public Information Officer ™
4-day Certification Program |
|
September 20-23, 2010
Hosted by Rohnert Park DPS
Rohnert Park, California
(San Francisco/Sonoma Wine Country)
|
|
|
|
 |
|
A Hard-Hitting, No-Nonsense Media Relations
Course for Police, Fire & Public Safety Officials |
|
- Intensive Media Relations Training
- High caliber instruction
- Challenging exercises
- Video presentations
- On-camera practicals & more
- Great locations & weather
- Networking opportunities
|
Topics: |
- Secrets & tricks reporters don't want you to know
- Immigration reform issues & responses
- What’s a “Multi-Platform Journalist” & why should I care?
- Crisis & Incident Command communications
- FaceBook, Twitter & YouTube are changing police forever
- On-scene media response & strategies
- Your “open-door policy” may be a career killer
- Videos: Good, bad & ugly of news media interviews
- Take the heart out of a negative news story
- Secrets pros use to prepare for interviews & more
- New technology can save your agency’s reputation
- Gunslinger Journalists™ - Are you their next target?
- An eye-opening look inside a television news room
- What is your body language really saying?
- Take control of what's printed, broadcast & posted
- Write more effective news releases
- The "real world" of aggressive reporting and media ethics
- Top 25 responses to the toughest media questions
- Verbal and non-verbal message development
|
After
this intensive seminar event, you'll be ready to take on the challenges
of
media relations with newfound knowledge and confidence to succeed
like never before.
|
|
| |
|
Cost to attend is $595 - Limited seating available |
| |
|
 |
|