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Instructor Chris Ryan asks questions during an on-scene
exercise at the PIO Boot Camp. |
| Chris Ryan's |
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PIO BOOT CAMP |
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Master Public Information Officer ™
4-day Certification Program |
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October 15-18, 2012
Hosted by Montgomery Police Dept.
Montgomery, Alabama |
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A Hard-Hitting, No-Nonsense Media Relations
Course for Police, Fire & Public Safety Officials |
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- Intensive Media Relations Training
- High caliber instruction
- Challenging exercises
- Video presentations
- On-camera practicals & more
- Great locations & weather
- Networking opportunities
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Topics: |
- Social Media Revolution - Tricks, secrets & pitfalls
- On-scene & Incident Command communications
- What’s a “Multi-Platform Journalist” & why should I care?
- iPad & Droid Apps that dramatically impact your agency
- When to respond and when to just shut-up!
- Your “open-door policy” may be a career killer
- Why reporters need your dept. on social media!
- Videos: Good, bad & ugly of news interviews
- Federal Court ruling makes everyone a reporter
- Secrets reporters don’t want you to know
- Twitter, Facebook & YouTube are the news now!
- You may NOT need a media policy
- Take the heart out of a negative news story
- Google & new tech can save your dept’s reputation
- What are your words and body language really saying?
- An eye-opening look inside a TV news room
- Writing more effective news releases
- The "real world" of aggressive reporting and media ethics
- Control more of what is printed, broadcast and posted
- Top 25 responses to the toughest media questions
- Verbal and non-verbal message development
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After
this intensive seminar event, you'll be ready to take on the challenges
of
media relations with newfound knowledge and confidence to succeed
like never before.
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Cost to attend is $595 - Limited seating available |
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